Cross-Domain KPIs
Engagement by Segment
Cross-Domain Activity by Segment
Revenue per Segment ($M lifetime)
Engagement Index & Demographics
Engagement Index (Sessions + Tickets per Sub)
Active vs Inactive by Segment
Segment-Level Cross-Domain Detail
| Segment | Active Subs | Billed Rev | View Sessions | Ticket Txns | ARPU | Sessions/Sub | Tickets/Sub |
|---|
Data: Cross-domain join via SUBSCRIBER_KEY across FACT_BILLING + FACT_VIEWERSHIP + FACT_TICKET_SALES · Active subscribers only · Notes: Consumer segment (35K subs, 40% of base) drives 42% of billing revenue, 41% of sessions, 39% of tickets · Family over-indexes on streaming · Business Small under-indexes on tickets · Prepaid lowest cross-domain engagement