Licensing KPIs
Annual Trends
Total License Fees by Year ($B)
Rights Composition
Rights Type × Exclusivity Heatmap
Lifetime license fees per cell ($B). Darker = higher. 10 rights types × 4 exclusivity levels = 40 deal pockets.
Top 12 Licensors vs Mean (Lifetime)
Top 12 cluster within ~4% of each other — deviation-from-mean view shows who over/under-indexes.
Annual Performance
| Year | Deals | Total Fees | Avg Fee | Avg Term (yrs) | Avg Rev Share | Total MG |
|---|
Data: FACT_CONTENT_RIGHTS · 75K licensing agreements · 10 rights types × 4 exclusivity levels · Notes: Avg license fee $5.5M (exponential dist) · Minimum guarantees ~40% of fee · Rev share avg 15% · Top licensors compete tightly: CNN $20.3B, TKO-WWE $20.2B, MTV $20.0B